<p>Sam Talya, Global Head of Digital Marketing and E-commerce at Philips, sheds light on important developments in digital marketing in the healthspace and shares his views on opportunities for companies ánd aspiring marketeers in B2B. </p>

Sam Talya, Global Head of Digital Marketing and E-commerce at Philips, sheds light on important developments in digital marketing in the healthspace and shares his views on opportunities for companies ánd aspiring marketeers in B2B.

<p>Sam Talya, Global Head of Digital Marketing and E-commerce at Philips, sheds light on important developments in digital marketing in the healthspace and shares his views on opportunities for companies ánd aspiring marketeers in B2B.&nbsp;</p>

#4 - On digital marketing and e-commerce in B2B with Sam Talya (Philips)

Marketing Matters is a podcast by a team of Marketing lecturers from Tilburg University. In each episode, we connect topics from marketing theory to marketing in business. We talk to marketing professionals about their experiences, best and worst practices in Marketing. They will tell you how they use their marketing knowledge to create your marketing reality.

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#4 - On digital marketing and e-commerce in B2B with Sam Talya (Philips)

#4 - On digital marketing and e-commerce in B2B with Sam Talya (Philips)