#izzinilsshow @izzionfire @nilskattau Nils shares his 3 biggest marketing fails – one in conversion optimization, one startup fail and one sales fail. Izzi talks about SEO penalties and how to avoid them. We discuss failure and how to embrace it. Links: http://www.tomanthony.co.uk/blog/ https://www.paywithatweet.com http://ncf.idallen.com/english.html The Izzi & Nils Show is a podcast for online marketing with a focus on conversion optimization / CRO and search engine optimization / SEO.