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There’s a standout winner in marketing that can’t be touched by any other method - and that’s referrals. Referrals bring in the greatest value to any business because they are the least expensive to acquire and are leveraged with the trust of a good name. So if referrals are where profitability lives, why do so many of us real estate agents, waste thousands of dollars on marketing to strangers?
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There’s a standout winner in marketing that can’t be touched by any other method - and that’s referrals. Referrals bring in the greatest value to any business because they are the least expensive to acquire and are leveraged with the trust of a good name. So if referrals are where profitability lives, why do so many of us real estate agents, waste thousands of dollars on marketing to strangers?