In this episode, Arthur Kononuk, Co-founder of Tentree, joins us to discuss the importance of taking charge. We talk about the roots of Tentree and dive deep into their give-back model of planting 10 trees for every product sold. Arthur shared his initial fear of planting trees from a financial and logistical standpoint, and how they took the leap for a greater cause. Tentree has been featured on Dragons' Den and was selected as a 2019 Top Innovator by Apparel magazine.

Link to Tentree: http://tentree.ca