Employing a great contextual marketing strategy on your website can help you build awareness, generate leads, nurture prospects, and delight your customers.

But how do you put together a great strategy?

On this episode of SmartBug on Tap I'm sharing my top 4 tips to employing a great contextual marketing strategy on your website.

Check us out on Apple Podcasts here. And if you don't use Apple Podcasts, here's an alternative link.