“You don’t need more people. You need the right people.” (Janice Porter)

What if you stopped “marketing” on LinkedIn—and started actually building relationships? Tracy Poizner sits down with LinkedIn expert Janice Porter, a relationship marketing coach and host of the long-running Relationships Rule podcast. With an impressive 340+ episodes under her belt, Janice brings decades of insight into how to build heart-centered business connections for long-term success instead of using salesy spam techniques or automated cold DM's.

She unpacks how LinkedIn has evolved from a job board into the most powerful relationship-building tool for business professionals, especially entrepreneurs and service providers. Janice shares her story of how being “naturally curious” led her to LinkedIn, how it became her zone of genius, and why your profile should both magnetize and repel.

Whether you're looking to refine your digital presence, attract aligned clients, or shift from generic outreach to intentional networking—this episode will show you how to use LinkedIn as your greatest business ally.

Quotes to Remember:

“Your LinkedIn profile should attract the right people—and quietly repel the wrong ones.”

“If I meet you, I Google you. And what shows up? Your LinkedIn.”

“You don’t need more people. You need the right people.”

“LinkedIn is about building relationships, not broadcasting offers.”

“If your About section sounds like a CV, you're missing the whole point.”

👤 About Janice Porter:

For Janice, it’s all about Relationships!She has an innate curiosity, which she has leveraged into building business relationships and teaches others how to do the same. Her passion is working with people who want to build their businesses through relationship marketing and networking – and she does that using online and offlinestrategies.LinkedIn training is a huge part of Janice’s business. She believes all business professionals need to have a magnetic LinkedIn profile, and that LinkedIn is THE platform for attracting new clients, strategic partners and referrals. Staying connected, and nurturing relationships comes next, and Janice shows clients how to implement a “tangible touch” follow-up system to do just that.Janice really values the friendships and business relationships she makes and when she meets someone new is always thinking: “How may I support you?”

Janice is also the host of the Relationships Rule podcast, where she’s interviewed hundreds of entrepreneurs and experts on the power of human connection in business.

Connect with Janice Porter:

🔗 LinkedIn: linkedin.com/in/janiceporter

🌍 Website: janiceporter.com

📕 Get Janice's ebook "The R.E.A.L ConnectionSystem": https://www.janiceporter.com/#real

📧 Email: [email protected]

🎙️ Podcast: Relationships Rule

🎙️ About this Podcast:

LIMITLESS, hosted by Tracy Poizner, is a portal into the realms of consciousness, innovation, soul-aligned business, and multidimensional growth. Each episode offers deep insight and conversation with thought leaders, disruptors, and visionaries creating the next evolution of leadership and personal expression.

✨ Work with Tracy:Connect with Tracy for High-Impact Concierge Coaching to transform your professional & personal life: ⁠[email protected]⁠⁠

📲 Instagram: @tracypoizner

🌐 Website: tracypoizner.com

📰 Substack: limitless.substack.com

📧 Email: [email protected]

🛠️ Production Credits:Produced by Neil Haley | Music by Danny Colomby

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