Welcome back to part three of our interview with John and Mark Cronin of John's Crazy Socks. In part three, we're getting actionable and practical tips so that you can aspire to take a similar leap of faith to these two sock tycoons. We're gonna get a lot of good advice in this episode. So I hope you stay tuned. And if you are enjoying Alone Peter, in these interviews, please rate, review and subscribe wherever you listen to podcasts because this show cannot exist without your support.

Let's dive in with John and Mark Cronin of John's Crazy Socks

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If you’re interested in learning more about the world of coffee, Sagebrush is a great place to start. You can find their website online at Sagebrushcoffee.com and for a limited time from now until August, you can save 10% on your next order of coffee beans by visiting sagebrushcoffee.com/awp10 or by using the promo code awp10 at checkout.

If you want to explore the previous episode or others in the archive, head on over to peterkersting.com/podcast/39. You can check out transcripts for different episodes, links to content mentioned and guests featured in the podcast, as well as stream episodes in their entirety. 

In this episode, John and Mark share actionable, practical advice if you aspire to take a similar leap of faith. There's some real gold here for business owners, leaders, and those looking to be more conscientious with their buying power.

Be sure to follow Alone with Peter on Instagram for highlight clips of the latest episodes, previews of upcoming guests, and other goodies. Follow along, and send me a DM to let me know what you think of the show!

Looking for your daily dose of happiness? Follow John's Crazy Socks on social media and get 10% off your next order of crazy socks using our promo code PETER22.

Website: https://johnscrazysocks.com/

Facebook: https://www.facebook.com/johnscrazysocks

Twitter: https://twitter.com/JohnsCrazySocks

LinkedIn: MXC  https://www.linkedin.com/in/mxcronin/

LinkedIn: JCS: https://www.linkedin.com/company/11171456/admin/

Instagram: https://www.instagram.com/johnscrazysocks/

YouTube: https://www.youtube.com/c/Johnscrazysocks/

TikTok: https://www.tiktok.com/@johnscrazysocks

*Transcripts may contain a few typos. With interviews ranging from 1-2 hours, it can be difficult to catch minor errors.

Peter Kersting: Welcome to Alone with Peter. I'm your host. And on this podcast, you're going to hear interviews with entrepreneurs, artists, digital nomads, and people seeking personal growth. We'll dive deep into what set them on their journey, where they are now and how their story can impact you, including any helpful insights. If you aspire to take a similar leap of faith, no matter where you are on the journey. Thank you for spending some quality time Alone. With Peter.

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Peter Kersting: Sagebrush is an online coffee roastery with a wide variety of single-origin coffees. You can order from the comfort of your home, knowing that your coffee is so fresh, it isn't roasted until after you order. But what makes Sagebrush so special is their dedication to the farmers and producers who make the coffee. Sagebrush's goal on a fundamental level is to allow the hard work of those producers to shine and to be rewarded for it. And if you're interested in the process of coffee while becoming a more conscious consumer Sagebrush is a gold mine of information, along with their selection of coffee beans to purchase. Sagebrush has an extensive archive of free educational blog posts that are built into their website to help shed more light on the world of the coffee industry and how your purchasing power impacts that world. You'll learn the history of specific countries of origin. See breakdowns of various coffee terminology and find quick blurbs about family business updates. If you're interested in learning more about the world of coffee, Sagebrush is a great place to start. You can find their website online at sagebrushcoffee.com. And for a limited time from now until August, you can save 10% on your next order of coffee beans by visiting Sagebrushcoffee.com/awp10, or by using the promo code AWP10 at checkout.

Peter Kersting: Welcome back to part three of our interview with John and Mark Cronin of John's Crazy Socks in part three, we're getting actionable and practical tips and advice. If you aspire to take a similar leap of faith to these two sock tycoons, we're gonna get a lot of good advice in this episode. So I hope you stay tuned. And if you are enjoying Alone Peter, in these interviews, please rate, review and subscribe wherever you receive podcast. And don't forget to check out the full transcript links to content and everything else on Peterkersting.com/podcast/40 for this episode. All right, let's dive in with John and Mark Cronin

Peter Kersting: John and Mark. I'm gonna kind of hit you with a couple different things that I would like to learn as an entrepreneur. And I think other people maybe would like to learn from your experience. So if we can speak to that, I would love to start with Mark. You were mentioning you have very checkered past, so can you tell me about that? You know, kind of give us the overview of your CV, cuz it is a very interesting CV and how all those different things helped you become the businessman you are today with John's Crazy Socks.

Mark Cronin: Sure. so let's start with the framework maybe. And remember I'm old. So there's lots of years in there when I got out of college in 1980, I taught school for two years. There are anecdotes about, you know, pure happenstance that I wound up doing that I taught at a Catholic grammar school in New York city and then a Catholic high school. I left there, I went to Portland, Oregon to help a friend open a nonprofit grocery store in the Burnside district, which used to be like the Bowery in Manhattan when the Bowery was the Bowery and the Burnside was the Burnside came back and enrolled in a doctoral program for literature spent a year or so in there wound up leaving there, working for a Congressman. And then I went off to the Kennedy school of government at Harvard, got out of there, worked for the city of New York in the Medicaid program, wound up running the Medicaid health services program did that for several years left to write a novel and some short stories went back into healthcare consulting and then led a series of healthcare startups and consulting firms did that for quite a number of years.

Mark Cronin: But along the way, I'm trying to remember in there, somewhere in there left and started a, a software software company called new Gutenberg software. We made baseball for windows 94, got rave reviews, lost every penny we had. We so I did that into the two thousands organized some political campaigns then helped my wife who at a law firm. And I took over the Marketing for that and, and some of the man day to day management and you know, for complicated reasons that shut down and then here we are running the SOC business. Wow. So people will say, you know, what would tell us about your background? Well, you know, I'd never worked in retail, had never run wholesale, but processing claims in healthcare was quite similar to me to processing orders coming in, but you, you learn it every step of the way.

Mark Cronin: So I mean, here's an example when I was when I was young, when I got right outta high school and, and through college, I did a lot of hit tracking different day and age. So I hitch cross country three times. I hitchhike around Europe you know, carpool over the side of the road you run to get in that car. And the first thing you have to do is you gotta sh you gotta try to size up that driver because you gotta, how you gonna get along. And that ride might be 10 minutes or 10 hours. And you are the entertainment. So you do that a few hundred times and you learn an awful lot. You, so when I was doing that, I wasn't going off saying, well, I'm going on a learning experience now it's just a great adventure, but look what you go and learn. I've been fortunate over the years to work for some really great people. So you get to learn that and work with some really great folks. You learn it all the time.

Peter Kersting: Well, if I could interrupt really quickly, first of all, I'm, I'm smiling because I actually, you're making me think of my own hitchhiking experience. I hitchhiked from the Netherlands to Paris during the 2016 presidential election. And it's one of the craziest memories I have and it's absolutely you're right. Some people picked me up. So I, I had this whole, I had this whole thing where I was like, all right, well, I'm an American in the Netherlands traveling to Paris with a German who's like super tall and really eccentric. How can I get people to pick me up? So I decided to make a sign that said Hillary question, Mark Trump question, Mark Paris exclamation point. And you could not, you could imagine the kinds of responses I got to that sign, or, you know, I was, I just owned the American thing and it was such a fun experience.

Mark Cronin: Signs were important. And what I found was the best sign just said home to mom. , ,

Peter Kersting: That's a good one.

Mark Cronin: But you know, the people you meet, you know, I immediately comes to mind of, of, I was hit from Paris heading in a general direction of Amsterdam. And I got picked up by these guys who said, don't go to Amsterdam first, come with us to Den Haag, come to Den Haag. So I went and spent three days with them and what a great time that was, you know, it's until the one guy's wife came storming in late at night, what the hell's going on here, and there's this party going on,

Peter Kersting: This is a travel podcast in a lot of ways, too. A lot of the people I've had on the podcast are people who are digital nomads is the term that's used now. People who can live in all sorts of di