Today on the BrandBuilders Podcast, we’re joined by Joe McMahan– an entrepreneur, passionate runner, and the founder of Azoia Endurance. His company is crafting all-natural energy gels for athletes right here in Charlotte. Joe’s journey is as inspiring as it is impressive: in just two years, he transformed his marathon time from 4:41 to an astonishing 2:56, all while recovering from stress-induced injuries and building a business.

Whether he’s on the road, in the lab, or sharing training tips on the IG, Joe doesn’t show any signs of slowing down. Joe, welcome to the show!