From Leads to Leases - Senior Living Marketing and Sales

#41 - Bridging Gaps in Senior Care: A Conversation with Christine Sevier of Creating New Hope Senior Living Advisors


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Summary

In this episode, Jerry Vinci speaks with Christine Sevier, founder of Creating New Hope, about her journey into the senior living industry, the challenges families face in finding appropriate care, and the importance of personalized placement services. Christine shares her personal experiences that led her to start her agency, discusses the financial realities of senior care, and emphasizes the need for long-term care insurance. The conversation also touches on the impact of staff culture on care quality, the housing shortage for seniors, and the intersection of senior care and homelessness. Christine offers valuable advice for families navigating these complex issues, particularly those in the sandwich generation.


Learn More:

  • Connect with Christine Sevier on LinkedIn
  • Learn about Creating New Hope

  • Takeaways

    • Christine's personal experience caring for her grandmother inspired her to start Creating New Hope.
    • Families often feel overwhelmed by the financial aspects of senior care.
    • Long-term care insurance is crucial for financial planning in senior care.
    • Personalized placement services can provide better options than larger agencies.
    • Families should look beyond aesthetics when choosing a senior living community.
    • Staff culture significantly impacts the quality of care in senior living facilities.
    • The housing shortage is a growing concern for middle-income seniors.
    • Creative housing solutions are needed to address the senior housing crisis.
    • Advocacy and leadership roles are essential for improving senior care resources.
    • The intersection of senior care and homelessness requires urgent attention.

    • Chapters

      00:00 Welcome Christine Sevier

      01:42 Personal Experience and Starting Creating New Hope

      06:21 Lessons Learned Transitioning from Counselor to Senior Advisory Service

      07:28 Navigating the Financial Realities of Senior Care

      10:03 The Importance of Long-Term Care Insurance

      12:50 Choosing the Right Senior Living Community

      16:36 Common Mistakes Families Make When Choosing a Senior Living Community

      18:40 Guiding Families Beyond the RItz-Carlton Effect

      21:36 Addressing the Housing Shortage for Middle-Income Seniors

      25:11 Is Senior Longevity Helping the Housing Crisis?

      27:38 How Christine's Leadership Roles Impact Her Senior Care Perspectives

      29:39 The Need for Regulations in the Placement Industry

      30:47 Advice for the Sandwich Generation

      36:49 The Intersection of Homelessness and Senior Care

      41:21 Wrapping up with Christine

      ...more
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      From Leads to Leases - Senior Living Marketing and SalesBy Jerry Vinci

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