Build a personal brand you can actually live in. In this episode, Maddy shares how her all-black uniform and hair pulled back started as survival during 12-hour wedding shoots and became a recognizable signature. You’ll learn why consistency beats intention, how a “detail, not a makeover” can do the heavy lifting, and simple exercises to find and repeat your own anchor. With real-world examples from icons like Karl Lagerfeld, Anna Wintour, Steve Jobs, and more, this is a practical guide to being unmistakably you.

Want to go deeper? Explore the CocoSpark Method, Maddy’s online course: https://www.maddychristina.com/cocospark-method