Tidyco is a company that uses their own online webstore to sell industrial components and systems to China. My name is David James and in this episode of UK Export Advice I'm talking to Barry Aldridge Head of Marketing at Tidyco about exactly how he made it all work. One of the key challenges and successes for Tidyco was integrating AliPay into their webstore so that Chinese customers could pay using a method they were familiar with and trusted.