Good Revenue

41 | ⚠️ Why Sales and CS Silos Are Killing Your Growth (And Nobody Talks About It) 💣 with Jina Kim (RedRock, Carta, Techstars)


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Redefining Customer Success with Jina Kim


Jina Kim is an experienced customer experience executive with a diverse background spanning investment banking, programming, and a pioneering role at Carta. 


In this episode of Good Revenue, host Neeta Bidwai and Jina cover:

  • The importance of proactive customer engagement and the need for structuring teams with subject matter expertise.
  • Why you have to create a comprehensive learning environment for customer success.
  • Differences between early Salesforce and modern customer success models.
  • Navigating organizational challenges in large companies.
  • AI and chatbot impact on customer success.
  • Impacts of venture capital pressure and the role of VC role in shaping company strategies.
  • What it takes to build strong CS teams and empower employees.
  • The need for trust and collaboration across teams.
  • Role of technology and AI in transforming customer service.
  • How companies can balance revenue responsibilities between customer success and sales.


This episode is a must-listen for anyone in customer success and organizational leadership.


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Where to find Jina:

https://www.linkedin.com/in/jinakim/


Where to find Neeta:

https://www.linkedin.com/in/neetabidwai/


Where to find Good Revenue:

https://goodrevenue.io/goodrevenue

https://www.youtube.com/channel/UCHrhuWbpYnUwrR75H2Ip4yQ


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Highlights:

00:00 Introduction to Jina Kim

00:17 Jina's Career Journey

01:43 Customer Success at Carta

04:50 Challenges in Customer Success

07:18 Impact of Organizational Structure

13:01 Role of VCs in Company Strategy

15:52 Building a Customer-Centric Culture

31:24 Importance of Documentation

32:19 Hiring the Right CS Leader

33:50 Empowering Employees for Success

38:38 Conclusion and Final Thoughts


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Referenced:

• Challenger Sales: https://www.amazon.com/Challenger-Sale-Control-Customer-Conversation/dp/1591844355 

• Carta: https://www.carta.com 

• Salesforce: https://www.salesforce.com 

• Gainsight: https://www.gainsight.com 

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Good RevenueBy Neeta Bidwai