The stigma and bias towards NFTs in the creator community is due to misconceptions about NFTs, their association with hype, and their perceived elitism and exclusivity. However, NFTs have potential benefits, including digital ownership, provenance tracking, and new revenue models.
Digital ownership can create transparent and equitable systems for community building and incentivize audiences to participate and contribute to the creator's success. Artificial intelligence (AI) can help creators and community managers understand their audience's behavior and preferences, optimize their content and community strategy, and detect and address moderation, spam, and fraud issues. Digital ownership can create more sustainable and empowering models for online community building and monetization, such as the creator economy and DAOs. By leveraging blockchain technology and other decentralized tools, communities can create new opportunities for participation and ownership and build more resilient and empowered ecosystems.
Takeaways from this episode:
NFTs have faced stigma and bias from some creators due to misconceptions, skepticism, and cultural concerns. Efforts must be made to educate creators about the potential benefits of NFTs and to ensure they are seen as a tool for community building and empowerment.
Digital ownership in the community can transform how online communities are built and scaled for creators in Web 3.0 and beyond. By creating unique and valuable digital assets using blockchain technology, creators can monetize their work in new ways and have greater control over their online presence.
Artificial intelligence (AI) is expected to play a significant role in the digital ownership future of community building within Web 3.0. With the increasing amount of data generated by online communities, AI can help creators and community managers make sense of this data and extract insights to inform their decision-making.
Examples of digital ownership include the concept of a creator economy, where creators can own and monetize digital content directly without relying on intermediaries, and DAOs, which are community-owned and operated organizations governed by smart contracts on a blockchain. These examples demonstrate the potential for digital ownership to create more sustainable and equitable models for community building and monetization.
Check out BigRoom TV as talked about in the episode:
BIG ROOM TV: https://www.bigroom.tv/?utm_source=BrianFanzo&utm_medium=Refferal&utm_campaign=Promotion
BigRoom is an AI powered tool that automatically converts horizontal video content into vertical format. Big Room’s advanced AI uses intelligent tracking and framing to recognize the most important focal point in a given frame to create smart and cinematic vertical edits. Creators of all kinds are using Big Room to transform their content archive into an enormous amount of Instagram, YouTube and TikTok clips without spending hours doing manual work.
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As always: DO YOUR OWN DAMN RESEARCH