In this episode of Make Business Personal, Kiley Peters, founder of RAYNE IX, talks about the essential elements of becoming a thought leader, emphasizing the need for a unique perspective and consistent branding. She outlines the importance of understanding your audience and creating content that resonates with them. Kiley also introduces the concept of 'belief builders' as a framework for developing content that addresses potential customer objections. Throughout the episode, Kiley provides practical advice and resources for those looking to establish their thought leadership in a crowded market.

• Consistency and Branding in Thought Leadership 5:57
• Understanding Your Audience and Content Strategy 8:54
• Resources for Developing Thought Leadership 12:18

Links & Follow-ups:

• Learn more at MakeBusinessPersonal.com & KileyPeters.com 
• Downloads available at MBPDownloads.com
• Work with us at RAYNEIX.com & RIXAccelerator.com 
• Submit questions at MBPPodcast.com 
• Newsletter Signup: RIXNewsletter.com 
• Linkedin: Kiley Peters & RAYNE IX
• Instagram: @kileypeters & @rayneix 
• Email: [email protected]