The Process Lab

#42 | How To Stay True To Your Business Mission With The Founders Of Crunchy Hydration


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This week we’re joined by Megan Riggs and Kim Beachum. They are the CEO and COO of Crunchy Hydration, a great tasting water that hydrates on a deep cellular level while easing the mind and body of everyday stressors.

In this episode we navigate the difficulties that are unique to bringing an authentic CBD product to market.

Topics include:

- Staying present with your business decisions so you can simplify your decision-making process around the issue of regulation and the ‘unknowns’.

- How to not get stuck in your own head when you and your brand don’t fit into the typical mold

Plus, we touch on how you can maintain your identity and stick with your mission, even as outside forces tell you to simplify your vision or tempt you with “the easy road” to success.

And so much more…

Let’s talk about it.

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The Process LabBy Truvle

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