The Yes, founded by Amit Aggarwal (ex Google/Microsoft, ex-Bloomreach CTO, expert in AI) and Julie Bornstein (ex-Stitch Fix COO), offers an entirely new approach to shopping with its app-first, AI-based personalized shopping experience. Using more than 500 auto-generated attributes per product, The Yes is able to help shoppers find exactly what they're looking for. It's an entirely new approach to shopping that can be quite addictive! In this episode, Dirk and Kelly talk through Amit's time at Microsoft/Google/Groupon, how he and team applied AI to commerce, and some of the initial findings/results from their time live. For more background on The Yes, see https://techcrunch.com/2020/05/20/former-stitch-fix-coo-julie-bornstein-just-took-the-wraps-off-her-app-only-e-commerce-startup-the-yes/