Eli Schwartz is an SEO expert and consultant. He helps clients like Shutterstock, Gusto, WordPress, BlueNile, Quora, Getaround, Mixpanel, and Zendesk build and execute Global SEO strategies that dramatically increase their organic visibility at scale. On today's episode, he goes over who should and shouldn't be using SEO and how getting specific with your plan is going to help you find success.

Learn more about Eli here: https://www.elischwartz.co/