Hasbro celebrates its 100th anniversary this year, with sports brands being a piece of the company's history. This week, we talk to their Vice President for Global Business Development about the return of Starting Lineup, and how their branding partnerships are key to the future. Matt Ross also discusses gaming relative to his past role as Vice President of  Corporate Development for GameLogic.

Hasbro celebrates its 100th anniversary this year, with sports brands being a piece of the company's history. This week, we talk to their Vice President for Global Business Development about the return of Starting Lineup, and how their branding partnerships are key to the future. Matt Ross also discusses gaming relative to his past role as Vice President of Corporate Development for GameLogic.

4/25: Delight & Excite

Sports Business Analyst Rick Horrow talks with the playmakers, deal makers and rule makers in the world of sport, giving his take on the news flow using his 30 years of experience doing deals for teams, leagues and players in the 1.3 Trillion Dollars of sports.

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4/25: Delight & Excite

4/25: Delight & Excite