Jerry & Joe discuss client credibility.   

Jerry recently did work with a client who made changed without consulting him.

How do you build up credibility with your clients?

Jerry takes photos of projects he is proud of as a method to show his work to other clients.

What is the most effective way to communicate what you do with your clients?

Clients don’t always have the same image of you that you have of yourself.

Joe describes how he uses keywords on his site to appeal to potential customers.

Photos are worth a thousand words.

A good URL shortener that Jerry recommends is bitly.com.

There can be tremendous benefits when there is an inherent level of trust with the client.

Some clients want to know exactly what you do for the money they’re paying and some just completely trust you.

When there isn’t a level of trust between you and the client if can make things difficult.