Going Beyond the Deal

43 | Amy Hedrick – Why Ignoring Device Hygiene Could Cost You Big


Listen Later

What if the unseen threat in your daily tech use is more dangerous and more addressable than you think?

In this episode, Amy Hedrick, CEO and founder of Cleanbox Technology, shares how a single unnoticed risk ignited a revolution in technology hygiene. Joined by your host, they dive deep into the urgent and overlooked dangers of shared devices, unpacking the surprising business opportunity lurking in plain sight. You'll hear untold stories of pivoting through pandemics, navigating brutal manufacturing realities, and the ruthless gap between brilliant ideas and execution.

If you miss this conversation, you’ll risk being blindsided by threats to your business and personal safety that most still ignore. Listen now for real-world lessons in spotting hidden opportunities and building the solutions the world quietly needs. This episode reveals what others won’t before your competitors catch on.

Timestamped Highlights

00:24 – The overlooked threat hiding in your daily tech routine

02:53 – The breakthrough realization that transformed an industry

04:12 – Why solving the invisible risk is bigger than the tech itself

06:20 – The simple science powering Cleanbox’s device safety

09:05 – One minute to surprising results: Game-changing disinfection

12:05 – Becoming the pick and shovel in a suddenly crowded industry

16:19 – The brutal gap between innovation and execution

18:50 – Pandemic chaos: What it really took to deliver under pressure

25:15 – The industry secrets Amy used to stay far ahead

Mentioned Resources
  • Smithsonian Institute
  • Mobile World Congress
  • IUVA (International UV Association)
  • UV Safe
  • ASTM

About the Guest

Amy Hedrick is the CEO and founder of Cleanbox Technology, a pioneer in UVC LED device hygiene solutions. With over a decade innovating in technology and manufacturing, she has led Cleanbox to market leadership across healthcare, education, and enterprise sectors. Amy Hedrick is recognized for her industry advocacy and commitment to next-generation tech safety.

🔗 LinkedIn | Website

Important Links
  • Feel Fully Alive: The 5 Dimensions of Vitality gives you the framework to thrive. Get your copy here.
  • Stay Ahead in Business: Michael shares strategies to boost your financial decisions. Read his latest blog.
  • Grow Your Wealth: Book a call with DBD Investment Bank

Going Beyond the Deal is an original podcast brought to you by J. Michael Fischer Jr. Production and editing by Podcast Your Brand.

...more
View all episodesView all episodes
Download on the App Store

Going Beyond the DealBy J. Michael Fischer Jr | DBD Investment Bank