Healthy Careers

(#43) How to Optimize Your ASC with Janet Carlson


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In this episode of Healthy Careers, host Maddie Traylor sits down with Janet Carlson, Executive Director at Commonwealth Pain and Spine, to discuss the evolving world of Ambulatory Surgery Centers (ASCs). With over 26 years of nursing experience and a proven leadership track record, Janet shares invaluable insights into optimizing ASC operations, navigating post-COVID healthcare challenges, and creating successful collaborations between physicians and Advanced Practice Providers (APPs).


Janet also explores the benefits of private ASC ownership, strategies to combat physician burnout, and the critical role of branding and marketing in building a thriving surgical center.


This episode is packed with actionable advice for healthcare leaders, executives, and providers looking to improve ASC efficiency, enhance patient outcomes, and adapt to a rapidly changing healthcare environment.

Key Takeaways:


  • Strategies for optimizing Ambulatory Surgery Centers (ASCs) to improve efficiency and patient care
  • The role of private ASC ownership in combating physician burnout and improving provider satisfaction
  • How post-COVID healthcare shifts are increasing opportunities for ASCs
  • Tips for young physicians entering private practice or leadership roles in ASCs
  • The importance of marketing, branding, and physician-APP collaboration in building a successful ASC
  • Navigating challenges with insurance companies and advocating for fair healthcare practices

  • Episode Highlights:


    00:47 Meet Janet Carlson: A Journey in Nursing and Leadership
    02:56 Flexibility and Opportunities Within the Nursing Profession
    05:28 Advancing Through Certifications and Leadership Roles
    12:08 Transitioning to Ambulatory Surgery Centers (ASCs)
    17:22 The Impact of COVID-19 on Healthcare and ASCs
    20:26 Why ASCs Are Thriving in the Post-COVID Era
    23:12 Financial Considerations for New Physicians
    26:29 Branding and Marketing Strategies for ASCs
    28:18 Optimizing Physician and APP Collaboration
    34:26 Challenges in Today’s Healthcare System
    40:19 Addressing the Influence of Insurance Companies
    43:29 Advocacy for Fair and Effective Healthcare Practices
    45:28 Final Thoughts and Key Takeaways

    Keywords:


    Ambulatory Surgery Center optimization,
    ASC private ownership benefits,
    Physician burnout solutions,
    ASC leadership and management,
    Nursing leadership opportunities,
    Post-COVID healthcare trends,
    Physician and APP collaboration,
    ASC branding and marketing strategies,
    Financial strategies for new physicians,
    Advocacy for fair healthcare practices,

    Connect with Janet Carlson


    LinkedIn: Janet Carlson
    Visit: Commonwealth Pain & Spine

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    Healthy CareersBy Madison Loomis