Passive Income Unlocked

434. How To Create Generational Wealth: The Franchise Route


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How does franchise investing offer a unique opportunity for portfolio diversification?

 

In this episode, Kenny Rose shares his inspiring entrepreneurial journey and how he leveraged his financial security expertise to become the CEO of his own franchise. Kenny discusses the importance of understanding which franchise brands are suitable investments and how to find salt-of-the-earth people with the right skill set and drive to succeed in running a business. He also talks about franchise investing – a new way to invest in an alternative asset class– allowing investors to diversify their portfolios and benefit from passive income streams with dividends, as well as access offerings from a variety of industries, brands, and geographies.

 

Tune in to hear Kenny’s story and learn more about investing in franchises!

 

 

[00:01 - 06:24] Kenny Rose's Journey to Investing in Franchises

• How Kenny helps retail investors invest in franchises

• Franchises exist in almost any industry, not just fast food

• How to educate people on franchising and recommend specific franchise brands based on budget, skill set, and goals

  • Coaching people through research and the purchase process of franchises

 

[06:25 - 12:07] Creating Generational Wealth Through Franchising

• How FranShares helps owner-operators achieve financial success

  • Connecting true operators with investors who are looking for a new asset class

• The goal is to make people wealthy and create first generation business owners

• Fundrise inspired the idea of fractionalizing ownership into commercial real estate

 

[12:08 - 17:21] A New Way to Diversify Your Portfolio and Earn Passive Income

• The FranShares platform is the first one that allows anyone to invest in franchises like stocks

  • For as little as 500, you get an equity piece in a diversified portfolio of franchises

• How you can get equity growth and passive income stream from quarterly dividends

 

[17:22 - 22:06] Closing Segment

• Fast food has smaller returns, but the service industry has higher margins and net profit

• The importance of having another cash-flowing investment

 

 

Connect with Kenny:

 

LinkedIn: Kenny Rose

Website: FranShares

 

 

Key Quotes:

 

 

"Owning any business is hard, and you really have to find people with the right skill set and drive." - Kenny Rose

 

"People need something new to invest in, and franchising just frankly makes sense." - Kenny Rose

 

"You should be able to invest in franchises and actually have something tangible that you understand and you can see." - Kenny Rose

 

 

 

WANT TO LEARN MORE?

 

Connect with me through LinkedIn.

 

Or send me an email at [email protected]

 

Visit my website, www.luxe-cap.com, or my YouTube channel.

 

Thanks for tuning in!

 

If you liked my show, LEAVE A 5-STAR REVIEW, like, and subscribe!

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Passive Income UnlockedBy Sujata Shyam

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