Have you had a crisis recently at your university? Can you remember the last time you weren’t in a crisis? This episode is all about that important moment when your brand meets the public – and the public reacts.

There’s a culture war, budget struggles, and the daily to-do list – and higher education is feeling the pressure from all sides. For this episode, we get into the brand trenches with Ann Davis, director of communications at TCU in Fort Worth, Texas. When there’s a crisis, she's the one you want on your team.