Julia has been thinking about how to sell before you build after hearing Harald Mix’s comment at Breakit Funding Day where he spoke about how they built Northvolt and H2 Green Steel, and Andreas has dug deeper into when it does NOT work.

They end up speaking about how much you need to build before you start selling, what you should never focus on before you start selling and when “sell before you build” doesn’t really apply.

Alumni company of the week: Fleetm8

Hosted by Julia Delin & Andreas Johansson

Edited by Victor Ganguly

Responsible publisher: Lars Strannegård