Highlights from this week's episode: 

• Ruben's background (2:36)
• Massive shifts in data caused by COVID (4:47)
• Big Tech is no longer untouchable (9:54)
• Accelerations in the BI space (15:17)
• A focus on people and on trust (23:43)
• Numbers are filtered by the biases of the people viewing them (28:46)
• AI trends and adoption (38:06)
• Using qualitative data for insights, particularly at early stages (40:56)
• Recommendations for taking stock of who is using the data and assessing what their skills are (50:06)

The Data Stack Show is a weekly podcast powered by RudderStack. Each week we’ll talk to data engineers, analysts, and data scientists about their experience around building and maintaining data infrastructure, delivering data and data products, and driving better outcomes across their businesses with data.

RudderStack helps businesses make the most out of their customer data while ensuring data privacy and security. To learn more about RudderStack visit rudderstack.com.