Don't skip optimizing. Ari talks about the importance of optimizing and what happens if we don't optimize first.

Highlights

• Optimizing, automating and outsourcing - 0:23
• Why people want to skip optimization - 0:39
• One of the top Zapier people in the world - 2:05
• How to automate a process - 3:20
• An automation as a bandaid - 4:21

Episode Resources

• Connect with Ari Meisel
• https://lessdoing.com/
• https://www.instagram.com/arimeisel/
• https://www.facebook.com/lessdoing/