Paul Furiga, author of "Finding your Capital S Story: Why your story drives your brand," joins me on this episode to discuss: 
<ul>
 <li>why there are "stories" and Stories </li>
 <li>how to uncover your story </li>
 <li>what's storycrafting  </li>
 <li>...and more.  </li>
</ul>
Grab a copy of his book here: <a href="https://amzn.to/344AbJX" target="_blank">https://amzn.to/344AbJX</a> 
This episode is sponsored by <a href="https://www.wordwritepr.com/">WordWrite</a> and produced by Trappe Digital LLC.

Paul Furiga, author of "Finding your Capital S Story: Why your story drives your brand," joins me on this episode to discuss: why there are "stories" and Stories how to uncover your story what's storycrafting ...and more. Grab a copy of his book here: https://amzn.to/344AbJX This episode is sponsored by WordWrite and produced by Trappe Digital LLC.

Paul Furiga, author of "Finding your Capital S Story: Why your story drives your brand," joins me on this episode to discuss:&nbsp;
<ul>
 <li>why there are "stories" and Stories&nbsp;</li>
 <li>how to uncover your story&nbsp;</li>
 <li>what's storycrafting &nbsp;</li>
 <li>...and more. &nbsp;</li>
</ul>
Grab a copy of his book here: <a href="https://amzn.to/344AbJX" rel="noopener noreferrer">https://amzn.to/344AbJX</a>&nbsp;
This episode is sponsored by <a href="https://www.wordwritepr.com/" rel="noopener noreferrer">WordWrite</a> and produced by Trappe Digital LLC.

449: Author chat: Why your story drives your brand [Paul Furiga]

Top content marketer Christoph Trappe and guests share tips on connecting better with buyers. Named a Top 5 storytelling podcast, a Top 125 podcast to listen to in 2025, and a Top 1.5 percent podcast in the world.

A million downloads and counting. Listened to and watched in 100-plus countries. Available on all major podcast channels, live and DBTV. 

Guests have included:
Joe Pulizzi
Michael Brenner 
Kristina Podnar 
Scott Brinker
Seth Godin
Barry Schwartz
... and more. 
Produced by Trappe Digital LLC.

Sponsorship bookings: https://www.christophtrappe.com/sponsored-podcast-booking

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Marketing

Top content marketer Christoph Trappe and guests share tips on connecting better with buyers. Named a Top 5 storytelling podcast, a Top 125 podcast to listen to in 2025, and a Top 1.5 percent podcast in the world. A million downloads and counting. Listened to and watched in 100-plus countries. Available on all major podcast channels, live and DBTV. Guests have included: Joe Pulizzi Michael Brenner Kristina Podnar Scott Brinker Seth Godin Barry Schwartz ... and more. Produced by Trappe Digital LLC. Sponsorship bookings: https://www.christophtrappe.com/sponsored-podcast-booking

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449: Author chat: Why your story drives your brand [Paul Furiga]

449: Author chat: Why your story drives your brand [Paul Furiga]