Cortney Piper had zero interest in being an entrepreneur. It would seem the business world had different plans for her career.   With the help of some amazing mentors, a talented team, and a knack for knowing the type of companies Piper Communications works best with (meaning those whose values match her own) Cortney has built a company that thrives on making an impact.   We also discussed some best practices for startups to consider when attempting to garner some much-needed PR attention.