Michael J. MacDonald Podcast

46. Leveraging Data with YouTube Analytics


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Welcome to "The Michael J. MacDonald Show" where we dive deep into understanding YouTube analytics. In this class, we'll break down the important data points that determine the success of a video on the platform.

In this video, we'll cover:

- Understanding the impact of promoting a video and the resulting views and watch time.

- Analyzing the advertising recommendations, watch time, and click-through rate to improve video promotion strategy.

- Evaluating audience demographics to tailor content and attract potential sponsors.

- Unveiling the insights gained from revenue sources and CPM.

- Navigating through advanced mode to gain an in-depth understanding of video and channel performance.

Visit www.michaeljmacdonald.com for exclusive content and follow me on Instagram for the latest updates. Get ready to level up your YouTube game. Class is in session. #YouTubeAnalytics #VideoPromotion #ContentCreation #DataDrivenDecisions


00:00 Successful video experiment replicates YouTube success.

03:21 New channel focusing on daily content creation.

07:55 Maximize watch time, click-through rate for promotion.

12:11 Analyze video drop-offs to adjust content.

14:42 Data helps attract advertisers, analyze audience demographics.

17:42 Using date and advanced mode for analytics.

19:12 Apply data to content for successful video creation.



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Michael J. MacDonald PodcastBy Michael J. MacDonald