Today on Blue Gems we have Julie George all the way from Australia. After selling her short term rental company Julie moved into the mentoring and coaching space and now meets with people all over the world in the STR community. Starting out, Julie did all the work herself. She was the guest experience manager, cleaner, business owner, and more. As her portfolio grew she hired co-hosts and eventually a property manager. When she scaled her business to 130 properties, she sold her portfolio to pursue her passion of traveling and speaks at real estate conferences around the globe.

Julie is predicting that short term rentals will explode even more and be the main form of accommodation for travelers. She’s talking about the markets she would buy in if she were to start buying properties again. For Julie the joy in life never ends and she is able to live out her dreams thanks to short term rentals. Julie’s philosophy is dream bigger then dream bigger. Accomplish your dreams by educating yourself and creating a solid business plan, and make sure to surround yourself with people who support you and enhance your energy.

Connect with Julie George

FB/Instagram/LinkedIn: @juliegeorge

Website: milliondollarhost.au

Blue Gems Management: https://bluegemsmgmt.co/

STR Meetup: https://bluegemsgroup.com/

[00:00] Episode teaser

[00:33] Show intro

[01:06] How did Julie get into short term rentals?

[03:31] What is Julie doing with her time now?

[05:06] How did Julie scale her short term rentals

[08:52] When did Julie add employees

[09:51] What is a co-host and what are they in charge of?

[11:21] The portfolio makeup

[13:21] Where did Julie find her clients?

[14:21] How did Julie go about selling the business?

[16:18] Julie’s book [18:05] Blue Gems Management

[18:32] Where is Airbnb going?

[20:04] Where would Julie look for new properties?

[22:00] Julie’s plan after the euphoria of selling

[23:00] Advice for someone just starting out

[24:06] One thing Julie would have done differently if she could go back

[25:19] The last blue gem

[26:06] Where to find Julie

[26:23] Closing it out