Today we are talking with Melanie Deziel about content creation, copywriting and promoting a brand through informative content.

Melanie Deziel is a keynote speaker, award-winning branded content creator, and the author of two books. Melanie is also the Co-Founder of The Convoy and GroupUps: B2B marketplaces that help small businesses save money so they can invest more in themselves and their communities.

Melanie was the first editor of branded content at The New York Times, a founding member of HuffPost’s brand storytelling team, and served as Director of Creative Strategy for Time Inc.

Learn more about Melanie: http://storyfuel.co/