Research Labs Podcast by SundayPyjamas

#47 Spencer Shulem on The Art of Building Venture Backed Product Companies


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From an early age, Spencer recognized the value of using and building high-quality products. With this spirit, he has built and scaled multiple successful apps and websites. BuildBetter, his current venture, helps product operation teams with product research and AI insights. He shares his product-building process - right from exchanging ideas to building MVP to getting detailed feedback from customers. With that, he has gathered a deep understanding of establishing a great relationship with investors and reflects on how he initially learnt how to make the ask for money.


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Featured Guest: Spencer Shulem, CEO, BuildBetter.ai

📍 New York, United States


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About Spencer:

Spencer is an entrepreneur with a passion for creating products that significantly enhance people's lives. He started his first business at 12, creating a virtual private server for World of Warcraft with a unique economy. At 13, he started a review video blog that turned into a website with over 1.3 million monthly hits, and he created his first mobile app called App List. At 14, he started Unparalleled Software and created two top-selling productivity apps featured in Mac|Life magazine. At 19, he founded WeDo, a life manager for students used at over 800 schools with 1.5 million users. He achieved impressive results with WeDo, including high retention, paid conversion, and LTV:CAC ratio. Before starting his current venture, BuildBetter, Spencer consulted for startups and served as VP/Head of Product for Seed - Series B companies.


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Timestamps:

00:00 Introduction and welcome

01:55 Early days and product philosophy

06:22 First venture-backed company

10:17 Dropping out of college vs not going to college

14:26 Learning how to ask for money

20:29 Building from scratch & solving problems

25:23 Idea validation & talking to users

30:51 When to tell product market fit

36:27 Creating products people love

41:25 Communicating the value proposition

44:47 Working with product teams

48:24 Investor & team communication

53:35 Founder-investor relationship

1:01:51 Failure & disagreements

1:05:16 Parents & value systems

1:10:07 Closing thoughts


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Relevant Links:

https://www.buildbetter.ai/

https://sundaypyjamas.com/

https://sundaypyjamas.substack.com/


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Credits:

Designed by the Research Labs Platform

Produced by SundayPyjamas

Created & Hosted by Prathamesh Patel

Podcast Strategy & Production by Nishi Panchal

Music: Ukiyo - Calling (EP)

Copyright of Sunday Pyjamas Private Limited 2023

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Research Labs Podcast by SundayPyjamasBy SundayPyjamas

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