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477: Thinking BIG in Business, and Relentlessly Considering Small Details, with Mike Johnston
I just spent a week in Folsom CA at the Mikeslessons.com drum camp. I’d been waiting 3 years to take it, and finally got the chance. On the last, day, Mike and I sat down to chat about the business side of Mike’s business. A couple of key takeaways: I had no idea how fastidious Mike is. Very regimented and relentless when it comes to pursuing a goal. He also has a really “no excuses” attitude about business, and drumming. For as great of a drummer as Mike is, I think he’s a better entrepreneur. This is another instant “best of” episode. Enjoy!
Mike and Mike Discuss:
* 1:55 Doing the simple thing’s so well that they look impressive
* 5:09 Your a great drummer, but you are a better entrepreneur
* 8:59 Great design, Content and Conversions, it’s hard to do all three well
* 10:32 Music genres come and go but education stays constant. People will always pay to learn the instrument
* 12:24 Who’s ROI
* 14:16 Started using Youtube in 2005 for the same use we use Dropbox today
* 16:30 Finding out his business was like a gym membership and why he had to build in accountability
* 21:36
* 22:54 Chip on his shoulder, a Hines Ward story, and understanding the people you are coaching
* 27:15 The tendency for entrepreneurs is to compare up vs to compare down
*
30:57 Low lights, work on something you can’t do, get it to where you can do it and keep doing it until your brain goes somewhere else.
*
34:05 I am thinking about becoming a writer.
*
37:53 All Mike’s profits go to a dog charity
*
40:41 Mike’s new deal with Amazon
* 47:13 The right gear partners
Links and Resources
* MikesLessons.com
* The Magic of thinking big
* LegalZoom.us
* Attend Thrive
This Episode Was Sponsored By:
View all episodes
I just spent a week in Folsom CA at the Mikeslessons.com drum camp. I’d been waiting 3 years to take it, and finally got the chance. On the last, day, Mike and I sat down to chat about the business side of Mike’s business. A couple of key takeaways: I had no idea how fastidious Mike is. Very regimented and relentless when it comes to pursuing a goal. He also has a really “no excuses” attitude about business, and drumming. For as great of a drummer as Mike is, I think he’s a better entrepreneur. This is another instant “best of” episode. Enjoy!
Mike and Mike Discuss:
* 1:55 Doing the simple thing’s so well that they look impressive
* 5:09 Your a great drummer, but you are a better entrepreneur
* 8:59 Great design, Content and Conversions, it’s hard to do all three well
* 10:32 Music genres come and go but education stays constant. People will always pay to learn the instrument
* 12:24 Who’s ROI
* 14:16 Started using Youtube in 2005 for the same use we use Dropbox today
* 16:30 Finding out his business was like a gym membership and why he had to build in accountability
* 21:36
* 22:54 Chip on his shoulder, a Hines Ward story, and understanding the people you are coaching
* 27:15 The tendency for entrepreneurs is to compare up vs to compare down
*
30:57 Low lights, work on something you can’t do, get it to where you can do it and keep doing it until your brain goes somewhere else.
*
34:05 I am thinking about becoming a writer.
*
37:53 All Mike’s profits go to a dog charity
*
40:41 Mike’s new deal with Amazon
* 47:13 The right gear partners
Links and Resources
* MikesLessons.com
* The Magic of thinking big
* LegalZoom.us
* Attend Thrive
This Episode Was Sponsored By: