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48 - How Market Research is Done? with Kevin Imboden
Kevin Imboden is director of research at Cushman & Wakefield. He joined in 2017 after a decade of interpreting commercial real estate, retail, data center, and economic data for Real Capital Analytics and working as a freelance advisor for new ventures. He has produced a variety of research in primary and emerging markets, conducted both local and international market analyses, appeared on many podcasts, and presented at speaking engagements.
He has a strong knowledge of the global data center industry, international capital flows, and macroeconomics, and frequently deciphers current and future trends of both local and global markets. He has a combined degree in business management and economics from the University of California at Santa Cruz. Imboden has produced over 100 industry research reports, provided advisory across the data center industry, and restructured all data center research methodology and data structure at Cushman & Wakefield.
He is a key member of team that created the first fully international commercial real estate platform while at Real Capital Analytics and led all global research programs. He has also constructed and managed research teams in Silicon Valley, New York, and London. He currently serves as the chair of the board of directors for the Community Overcoming Relationship Abuse in San Mateo, California. He served as board secretary at Umunhum Brewing (2016-2019) in San Jose, California, and on the North American Research Task Force (Emeritus), International Council of Shopping Centers in New York 2013-2018. In his free time, he enjoys travel, basketball, yoga, hiking/running, playing the ukulele, baking treats in the kitchen, and obsessing over Formula 1.
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Kevin Imboden is director of research at Cushman & Wakefield. He joined in 2017 after a decade of interpreting commercial real estate, retail, data center, and economic data for Real Capital Analytics and working as a freelance advisor for new ventures. He has produced a variety of research in primary and emerging markets, conducted both local and international market analyses, appeared on many podcasts, and presented at speaking engagements.
He has a strong knowledge of the global data center industry, international capital flows, and macroeconomics, and frequently deciphers current and future trends of both local and global markets. He has a combined degree in business management and economics from the University of California at Santa Cruz. Imboden has produced over 100 industry research reports, provided advisory across the data center industry, and restructured all data center research methodology and data structure at Cushman & Wakefield.
He is a key member of team that created the first fully international commercial real estate platform while at Real Capital Analytics and led all global research programs. He has also constructed and managed research teams in Silicon Valley, New York, and London. He currently serves as the chair of the board of directors for the Community Overcoming Relationship Abuse in San Mateo, California. He served as board secretary at Umunhum Brewing (2016-2019) in San Jose, California, and on the North American Research Task Force (Emeritus), International Council of Shopping Centers in New York 2013-2018. In his free time, he enjoys travel, basketball, yoga, hiking/running, playing the ukulele, baking treats in the kitchen, and obsessing over Formula 1.