This episode marks the first-ever guest interview on the Conscious Counsel Podcast.

Cory sits down with Len Fridman, Co-Founder and CEO of WellnessLiving, to talk about what thriving wellness businesses are doing differently right now — from finding their niche, to improving the customer experience, to using AI for retention and growth.

Why This Matters

Wellness businesses are evolving quickly.

Studios that succeed are not trying to serve everyone. They know their ideal customer, build strong communities, create premium experiences, and use technology to improve how they support their members.

Key Takeaways

✔️ Successful studios know exactly who they serve
✔️ Pilates and premium wellness experiences are growing fast
✔️ Referral programs are one of the most cost-effective growth tools
✔️ AI can help with member retention, lead follow-up, and client reactivation
✔️ Strong systems make the customer experience easier to scale

Cory’s Legal Pro Tip

“The more your business grows, the more important it becomes to have clear systems, signed agreements, and strong legal foundations behind the scenes.”

🎧 Want to understand what thriving wellness businesses are doing differently? Hit play now.

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