Successful business leaders are always looking for ways to increase not only sales, but more importantly, profits. Mark Boundy, who has a rich and varied background as a product manager, product marketing manager, and sales leader, organized what he’d learned into a coherent and practical approach to achieving this essential goal. He presents this focused and accessible in his book, Radical Value.

Check out Mark’s Writing to Get Business podcast where he covers these topics:

What inspired Mark to write a book.

How Mark chose a topic.

The key criteria to consider in writing about a complex subject

If you can persuasively express your principles, you will build your consulting practice.

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