Building Optimal

#49: How to Stand Out in a Crowded Market with Carol Morgan


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Ever wonder what you can do to build your brand and better stand out as a builder? Our guest, Carol Morgan, has the answer. Or to be precise, five answers. We interview Carol, President of Denim Marketing, on her top five ways to stand out in this competitive market!

Carol runs her own successful marketing firm, has an award-winning radio show, has written four books, and if that’s not enough, she’s served as chair of the National Home Builders Association’s Professional Women in Building Council.

Ways to stay in touch with us, by the way! Sign up for our newsletter here or on Instagram here.

Show Notes

3:50 - Carol’s #1 piece of advice: Be fun. Be creative.

9:35 - #2: Use social media and use it well.

15:30 - #3: Promotions.

19:10 - #4: Geofencing.

26:35 - #5: Simply be responsive!

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