CRO Live Hour

#5 – Cost Of Hiring A CRO Agency, Price Optimization, Machine learning and CRO, Psychographic Profiling, etc


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In this episode, Khalid and Simbar answer various questions relating to CRO. Here are some of the questions we tackle in this episode: 

  1. Is Psychographic Profiling a part of the CRO work that you do?
  2. If yes, do you usually do Psychographic Segmentation? Or do you think over-personalization can back fire?
  3. What's the impact of machine learning on price optimization?
  4. When optimizing the price of your clients' products, do you use the Bayesian perspective or Frequentist model?
  5. What's the role of machine learning in CRO?
  6. What's the cost of hiring a CRO Agency?
  7. Which metrics do you use to score conversion issues during the prioritization stage?

QUESTIONHave a question about e-commerce Conversion Optimization, A/B Testing, User Research, Marketing, or Anything Else? Post in the comments section of this video!

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CRO Live HourBy Khalid & Simbar