Welcome, dear listeners,

today, I talk about the next driver influencing the #bargainingpower of #buyers or #suppliers - one of the forces in the #5forces #framework by #Porter. Have you considered that the clearer it is what you do, the less people are willing to pay for this? What about you? How often are you not willing to pay a high price, if you (don't) know the background information?

Enjoy this episode, share it with your friends to help them negotiate better, and comment - it does matter!

Best

Eugene (Yevgen)