Lessons From A Podcaster

#5 - Growing a Niche Podcast About Cannabis Cuisine


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In this podcast episode, Tiago interviews Marge, the creator of "Bite Me: The Show About Edibles." With a wealth of expertise, Marge has crafted a niche sensation—a podcast dedicated to cannabis-infused cuisine, offering recipes and tips for home cooks. The discussion covers the intricacies of her podcast, including its unique focus, strategies for monetization with affiliate links, and the recording process. Marge emphasizes the importance of consistency, sharing her commitment to a weekly release schedule that has significantly fueled her podcast's growth and engaged listeners.


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Links & Resources

Bite Me: The Show About Edibles - https://bitemepodcast.com/

Hindenburg Pro (audio editing software) - https://hindenburg.com/

Podsqueeze discount - Get 20% discount for a period of 3 months - Use coupon code: PODCASTERS at checkout.


Timestamps

Introducing Bite Me: The Show About Edibles (00:00:26) Marge introduces her podcast, which helps cooks make great edibles at home through infused recipes and guest interviews.

Starting and Growing the Podcast (00:01:04) Marge discusses the podcast's start four years ago and its current size, with an average of 200-300 downloads per episode.

Monetization and Affiliate Marketing (00:02:33) Marge talks about monetizing the podcast through affiliate marketing, choosing relevant products related to making edibles and cannabis.

Recording Process and Tools (00:08:38) Marge details her process from idea to publishing, including creating show notes and using Hindenburg Pro for recording and editing.

Publishing and Transcription (00:10:05) Marge explains using Buzzsprout as the podcast host and Podsqueeze for generating transcripts, show notes, timestamps and social media posts.

Cannabis Edibles Insights (00:13:36) Marge discusses the variety and versatility of cannabis edibles, including infusing almost any dish and the benefits of edibles over smoking.

Consistency is Key (00:18:15) Marge emphasizes the importance of consistency in podcasting and how it helps in engaging and retaining listeners.

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