Welcome to Unsexy Business. A podcast series about traditional business models and the people and personalities behind them. 

This episode - Mike Clare, founder of Dreams Beds. Starting with a single furniture shop in West London back in 1985, Mike built the company up and sold it in 2008 for £222m. 

This is his story. 

Buy Unsexy Business - the book - from Amazon and all good bookshops. Follow Jamie on Twitter - @jamiebwaller - or visit jamiewaller.co.uk