IDEAfit PRO SHOW jumps into conversation today with Jessica Maurer, one of IDEA’s most in-demand subject matter experts on the business of fitness. They talk through a lot of essential business advice focused on how to create profitable digital, virtual and live products for your fitness business. Jess also gives a generous preview of her upcoming IDEA World Virtual session which will dissect the top five social media dos and don'ts. 

Jessica is a fitness business consultant and strategist who has presented and consulted for many brands internationally. Her passion is helping fitness pros and businesses reach full potential through education, program and instructor development, as well as brand creation and awareness. Jess is the Senior Director of Instructor Development at FIT4MOM and she consults for a number of high-profile fitness companies and individuals. Jess also offers consulting services to locally owned businesses and fitness professional.

• IDEA World Virtual, July 9-11, 2021
• IDEAfit+ Membership: 

Links to contact Jessica Maurer: Website: https://jhmfitness.com/; FB: Jessica H. Maurer; IG: @jhmfitness.

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IDEAfit PRO SHOW is hosted by Madeleine McCormick, Digital Marketing Manager, ideafit.com; executive produced by Allyssa Ertz; produced and engineered by Michael Hilding. Copyright 2024 by IDEA Health & Fitness Association. All rights reserved.  

IDEA Health & Fitness Association is the world’s leading organization of fitness and wellness professionals and has been for more than 42 years. We deliver world-class content and continuing education to fitness professionals, business owners and allied health professionals via our publications, including the award-winning Fitness Journal; our fitness, business and nutrition conferences; and hundreds of streaming videos and online courses available on ideafit.com. Additionally, with IDEA FitnessConnect, we host the largest national industry-wide directory, linking over 275,000 fitness professionals to more than 40 million consumers. Through IDEA professionals in over 80 countries, we Inspire the World to Fitness™!