the 8 Travel and Hospitality Trends that Defined 2024

2024's travel and hospitality trends are analysed, revealing a year of economic pressures impacting consumer behaviour. Despite inflation, travel remained strong, with travellers prioritising value, leading to a resurgence in package holidays and exploration of emerging destinations. The influence of social media and AI was significant, both for travellers and industry, which is now increasingly using AI for revenue management. Finally, the report notes a continued crackdown on short-term rentals, although their overall market remains robust.