This week’s Five-Star Weekly Briefing highlights current trends, investments, and developments in the hotel sector. This week’s briefing is brought to you by VTech—the global leader in hospitality telecommunications, providing elegant, antibacterial guest room phones designed for the modern hotel environment
From major hotel openings and brand expansions to acquisitions, technology shifts, and standout market performance, the hospitality sector is heading into 2026 with strong momentum. Recent highlights include Ardour Hotels & Estates, MGallery Collection, Avani Hotels & Resorts, and Radisson Hotel Group expanding their footprints across Australia, New Zealand, and the Asia Pacific, while IHG Hotels & Resorts advances its tech strategy with Oracle OPERA Cloud.
At the same time, strong market results reported by CoStar and long-term growth signals from global brands like Four Seasons. Combined with accelerating AI adoption and key leadership movements across Accor, Hilton, Mulpha International, and Alloggio Group, the industry continues to evolve with clarity, confidence, and purpose.