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I see so many event managers struggle to create a relevant event concept.
In 5 easy steps, I will guide you to an easy framework to build an amazing but relevant concept for the corporate brands you are working for.
It's all about really understanding your client and being creative within the Brand DNA of your client.
If you can find a link between your client's DNA and your creativity, you will win all pitches against other event agencies.
Hope you enjoy!
By Laurent Lootens - Lapin QuotidienI see so many event managers struggle to create a relevant event concept.
In 5 easy steps, I will guide you to an easy framework to build an amazing but relevant concept for the corporate brands you are working for.
It's all about really understanding your client and being creative within the Brand DNA of your client.
If you can find a link between your client's DNA and your creativity, you will win all pitches against other event agencies.
Hope you enjoy!