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5 Steps To Make Your First Million - Cheryl Einhorn and Harry Sardinas
5 Steps To Make Your First Million - Cheryl Einhorn and Harry Sardinas
Meet Cheryl Einhorn, the powerhouse Founder of the AREA Method, a dynamic decision-making framework that empowers entrepreneurs to tackle complex business challenges with clarity and confidence. In a world where uncertainty reigns, Cheryl breaks it down with the AREA pillars—Absolute Information, Relative Information, Exploration, Exploitation, and Analysis—guiding leaders to turn big problems into bold opportunities. With insights straight from her game-changing books, she equips business builders with high-impact tools to balance speed and accuracy, reduce stress, and make smarter, more strategic decisions. Cheryl champions decision-making education in universities, knowing that today’s confident choices shape tomorrow’s thriving ventures.
About The Guest
Cheryl is the founder of Decisive, a decision sciences company that trains people and teams in complex problem solving and decision-making skills using the AREA Method. AREA is an evidence-based decision-making system that uniquely controls for and counters cognitive bias to expand knowledge while improving judgment. Cheryl developed AREA during her two decades as an award-winning investigative journalist writing for publications ranging from The New York Times to Foreign Policy Magazine, Barrons and Harvard Business Review. Cheryl is a long time educator, having taught at Columbia Business School for over a decade and currently teaching at Cornell Universitys SC Johnson School of Business and Cornell Tech. She is the author of three books: Problem Solved, A Powerful System for Making Complex Decisions with Confidence and Conviction, about personal and professional decision-making, and Investing In Financial Research, A Decision-Making System for Better Results about financial and investment decisions. Her new book about Problem Solver Profiles and the psychology of decision-making, Problem Solver, Maximizing Your Strengths To Make Better Decisions, was published in the Spring of 2023. Learn more by watching her Ted talk and visiting areamethod.com.
For More About Cheryl Einhorn:
areamethod.com
Timestamp
00:00 Introduction and Guest Introduction
00:25 Podcast Overview
00:50 Importance of Decision Making
01:05 AREA Method Steps Explained
02:29 The Role of Problem Solving
03:11 Entrepreneurial Challenges
06:13 Emotional Impact on Entrepreneurs
08:29 Education and Decision Making
10:26 Critical Thinking vs. Speed
16:58 Teaching Problem Solving
24:49 Effective Decision Making
29:36 Corporate to Entrepreneur Transition
32:45 Introduction and Initial Thoughts
32:51 Big Problems as Opportunities
33:15 The London Pub Story
34:26 Problem Solving in Business
35:14 Introducing Sherry Strauss Einhorn
35:31 Cheryl Einhorn's Books and Information
36:27 Closing Remarks
About The Host
Harry Sardinas is an Exponential Business Growth Strategist, Empowerment, Leadership, Public Speaking and Business Coach living in London, Influencer with 283,000+ followers, Events Organizer-connecting investors and entrepreneurs with opportunities. Harry helps companies to turn their products into global brands from the stage and he mentors tech companies and businesses to Get Pitch Ready and Investment Ready.
Feel free to connect with me here: to explore about events, speaking, branding and marketing solutions for entrepreneurs and influencers. I am launching a collaborative book for entrepreneurs who have sold at least 1 million pounds. Message me (Harry) +447775596554 to collaborate.
If you want to be featured on this podcast, and you're a successful entrepreneur able to share about how you grew your company, book your spot here: -
***********************************************************
Getting featured is free. 🎧 Listening is free. But creating this podcast takes time, energy, and resources. If you’d like to support Harry’s mission to inspire people worldwide, contribute here:
Your support keeps the Unstoppable Podcast alive and growing.
***********************************************************
IMPORTANT: Earnings and Legal Disclaimers
We don’t believe in get-rich-quick programs or guarantees of specific outcomes. We believe in hard work, adding value, and serving others, and our programs are designed to help you achieve those goals. As stated by law, we cannot and do not make any guarantees regarding your ability to achieve financial results, earn money, or improve your health using our ideas, information, programs, or strategies. Your success depends on your own efforts, skills, and circumstances, which are beyond our control.
We are here to support you by sharing our strategies to help you progress, but nothing on this page, any of our websites, videos, marketing materials, or in our emails constitutes a promise or guarantee of future earnings, financial outcomes, or health improvements. Any financial or health-related examples, estimates, projections, or past results referenced are for illustrative purposes only and reflect the views of the hosts and guests. They should not be considered as exact, actual, or assured results. If you have any questions, please contact us at [email protected]
"Unstoppable Podcast - Harry Sardinas," podcast brings you inspiring conversations with influential millionaires, angel investors, property investors, thought leaders, and entrepreneurs who are making a massive difference in the world with their innovative products and services.
View all episodes
By Harry Sardinas5 Steps To Make Your First Million - Cheryl Einhorn and Harry Sardinas
Meet Cheryl Einhorn, the powerhouse Founder of the AREA Method, a dynamic decision-making framework that empowers entrepreneurs to tackle complex business challenges with clarity and confidence. In a world where uncertainty reigns, Cheryl breaks it down with the AREA pillars—Absolute Information, Relative Information, Exploration, Exploitation, and Analysis—guiding leaders to turn big problems into bold opportunities. With insights straight from her game-changing books, she equips business builders with high-impact tools to balance speed and accuracy, reduce stress, and make smarter, more strategic decisions. Cheryl champions decision-making education in universities, knowing that today’s confident choices shape tomorrow’s thriving ventures.
About The Guest
Cheryl is the founder of Decisive, a decision sciences company that trains people and teams in complex problem solving and decision-making skills using the AREA Method. AREA is an evidence-based decision-making system that uniquely controls for and counters cognitive bias to expand knowledge while improving judgment. Cheryl developed AREA during her two decades as an award-winning investigative journalist writing for publications ranging from The New York Times to Foreign Policy Magazine, Barrons and Harvard Business Review. Cheryl is a long time educator, having taught at Columbia Business School for over a decade and currently teaching at Cornell Universitys SC Johnson School of Business and Cornell Tech. She is the author of three books: Problem Solved, A Powerful System for Making Complex Decisions with Confidence and Conviction, about personal and professional decision-making, and Investing In Financial Research, A Decision-Making System for Better Results about financial and investment decisions. Her new book about Problem Solver Profiles and the psychology of decision-making, Problem Solver, Maximizing Your Strengths To Make Better Decisions, was published in the Spring of 2023. Learn more by watching her Ted talk and visiting areamethod.com.
For More About Cheryl Einhorn:
areamethod.com
Timestamp
00:00 Introduction and Guest Introduction
00:25 Podcast Overview
00:50 Importance of Decision Making
01:05 AREA Method Steps Explained
02:29 The Role of Problem Solving
03:11 Entrepreneurial Challenges
06:13 Emotional Impact on Entrepreneurs
08:29 Education and Decision Making
10:26 Critical Thinking vs. Speed
16:58 Teaching Problem Solving
24:49 Effective Decision Making
29:36 Corporate to Entrepreneur Transition
32:45 Introduction and Initial Thoughts
32:51 Big Problems as Opportunities
33:15 The London Pub Story
34:26 Problem Solving in Business
35:14 Introducing Sherry Strauss Einhorn
35:31 Cheryl Einhorn's Books and Information
36:27 Closing Remarks
About The Host
Harry Sardinas is an Exponential Business Growth Strategist, Empowerment, Leadership, Public Speaking and Business Coach living in London, Influencer with 283,000+ followers, Events Organizer-connecting investors and entrepreneurs with opportunities. Harry helps companies to turn their products into global brands from the stage and he mentors tech companies and businesses to Get Pitch Ready and Investment Ready.
Feel free to connect with me here: to explore about events, speaking, branding and marketing solutions for entrepreneurs and influencers. I am launching a collaborative book for entrepreneurs who have sold at least 1 million pounds. Message me (Harry) +447775596554 to collaborate.
If you want to be featured on this podcast, and you're a successful entrepreneur able to share about how you grew your company, book your spot here: -
***********************************************************
Getting featured is free. 🎧 Listening is free. But creating this podcast takes time, energy, and resources. If you’d like to support Harry’s mission to inspire people worldwide, contribute here:
Your support keeps the Unstoppable Podcast alive and growing.
***********************************************************
IMPORTANT: Earnings and Legal Disclaimers
We don’t believe in get-rich-quick programs or guarantees of specific outcomes. We believe in hard work, adding value, and serving others, and our programs are designed to help you achieve those goals. As stated by law, we cannot and do not make any guarantees regarding your ability to achieve financial results, earn money, or improve your health using our ideas, information, programs, or strategies. Your success depends on your own efforts, skills, and circumstances, which are beyond our control.
We are here to support you by sharing our strategies to help you progress, but nothing on this page, any of our websites, videos, marketing materials, or in our emails constitutes a promise or guarantee of future earnings, financial outcomes, or health improvements. Any financial or health-related examples, estimates, projections, or past results referenced are for illustrative purposes only and reflect the views of the hosts and guests. They should not be considered as exact, actual, or assured results. If you have any questions, please contact us at [email protected]
"Unstoppable Podcast - Harry Sardinas," podcast brings you inspiring conversations with influential millionaires, angel investors, property investors, thought leaders, and entrepreneurs who are making a massive difference in the world with their innovative products and services.