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5. The Airbnb business model


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The Airbnb business model, a case study published by Genaro Cuofano, the creator of FourWeekMBA.

Read the article: https://bit.ly/2LmoFjC 

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Podcast host: Alexis Brion Gut, innovator and business strategist. Connect & Follow: www.linkedin.com/in/alexisbrion/

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Transcript:

As Airbnb tops more than $100 billion on first day of trading, I thought it would be interesting to research on their business model.

The Airbnb Business Model: its a Peer-To-Peer House-Sharing Network With Fee-Based Monetization Strategy

As a peer to peer network, Airbnb allows individuals to rent from private owners for a fee. Airbnb charges guests a service fee between 5% and 15% of the reservation subtotal; While the commission from hosts is generally 3%.

Airbnb also charges hosts who offer experiences a 20% service fee on the total price.

The digitalization that happened in the last two decades has facilitated the creation of peer to peer platforms in which business models disrupted the hospitality model that was created in the previous century by hotel chains like Marriott, Holiday Inn, and Hilton.

No doubt the spectacular performance by Airbnb is related to a smart business model and flawless operations.

Read the business case at the FourWeekMBA website.

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