In this episode, I sit down with Kelsey Kurtis, a branding educator, lifestyle branding photographer, author, energetic speaker, and unapologetic cheerleader for leaders in business. She is the author of The Connection Method® and creator of Connection-Based Branding.

In this episode, you'll hear:

• The story behind Kelsey’s book The Connection Method coming to life (3:00)
• How Kelsey got started in business and the impact her serial entrepreneur grandfather had on her journey (4:54)
• The importance of connection in today’s world and bringing humanity into your business and brand (7:16)
• Why you should identify the things that don’t align with you and the value of creating an “attract” list and a “repel list” (11:10)
• Protecting your business and mental boundaries so that your energy doesn’t get depleted (14:17)
• What “the gap” is and how it helps you define what makes you special and identify your connection pieces (18:45)
• What’s next for Kelsey as the world begins to open up (25:22)

Connect with Kelsey:

IG: https://www.instagram.com/kelseymkurtis/ 

The Connection Method book

Website: https://www.kelseykurtis.com/ 

Connect with Mandy:

Connect on IG:  @themandyemerson @thefiercesocialsociety

https://www.themandyemerson.com/