<p>This week, on APG Grow Op Summer School, as part of our Strategy Toolkit, we spoke to Robert van Ossenbruggen, who shared his top 5 tips for decision makers on metrics and models.</p>

This week, on APG Grow Op Summer School, as part of our Strategy Toolkit, we spoke to Robert van Ossenbruggen, who shared his top 5 tips for decision makers on metrics and models.

5 tips for decision makers on metrics and models with Robert van Ossenbruggen

<p>In the advertising business, you never stop growing - even if you’re a seasoned strategist or aspiring to be one.

Grow Op gives strategic thinkers and creative tinkerers opportunities to grow.

Each week, Michelle Lee will talk to planners, creatives, researchers, entrepreneurs, and industry legends on everything from working with creatives, to overcoming imposter syndrome, to staying curious, to winning pitches, to being a better client whisperer, to becoming a CSO, to storytelling, to cult brands, to purpose brands and much much more.

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In the advertising business, you never stop growing - even if you’re a seasoned strategist or aspiring to be one. Grow Op gives strategic thinkers and creative tinkerers opportunities to grow. Each week, Michelle Lee will talk to planners, creatives, researchers, entrepreneurs, and industry legends on everything from working with creatives, to overcoming imposter syndrome, to staying curious, to winning pitches, to being a better client whisperer, to becoming a CSO, to storytelling, to cult brands, to purpose brands and much much more.

Share 5 tips for decision makers on metrics and models with Robert van Ossenbruggen

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5 tips for decision makers on metrics and models with Robert van Ossenbruggen

5 tips for decision makers on metrics and models with Robert van Ossenbruggen