Dr. Brian Witkowski urges us to think more flexibly about career, explaining how once you understand what you deeply care about, you can then translate your passion into a business model that allows you to do exactly the kind of work you want to do and earn a good living doing it. Brian emphasizes the need for academics to think about their work in new and different ways and shows us that we do not have to think of our careers in rigid and one-dimensional ways. Find Brian Witkowski on LinkedIn at the Lucrative Artist.